The Advertising Standards Authority has upheld 125 complaints regarding five promotional spots for the Midnite betting application. The regulator reviewed the campaign materials broadcast across television, video on demand and radio networks during April and May 2026.
Campaign Review and Regulatory Decision
The reviewed materials include two television commercials, two video on demand placements and one radio segment produced for Dribble Media. Submitters noted that the advertisements portrayed and encouraged gambling behaviour in a way that warranted official scrutiny.The Advertising Standards Authority validated the reports after examining the broadcast content against current guidelines. The ruling resolves the viewer and listener feedback concerning the promotional messaging deployed during the spring campaign period.